Or middle class mompreneurs… “Massompreneurs”? Yes, it boggles our minds too.
Being middle-class, meaning not much start up capital other than what we can find in our pockets, we aren’t privy to the big business relationships and networks of cousin-CEO-graduates-of-Harvard to pick the brains of over a family BBQ, nor can we carry the cost of high-priced consultants. We cannot be above asking for “free help”, so be fore-warned husbands, ex-husbands, boyfriends, children, and aunts thrice-removed. None are safe from the start-up.
Can’t wait to build a complete launch party out of dollar store supplies. ‘Cause that’s how us massompreneurs roll. Maybe we’ll branch out and have it catered by Costco.